Initial Disclosure Document
Parc Lane Cars Limited ("we", "our", "us") is committed to protecting your privacy and handling your personal information responsibly in accordance with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018 and other applicable privacy laws.This Privacy Policy explains how we collect, use, store and protect your personal information when you visit our website, contact us or purchase products or services from us
Who We Are
Parc Lane Cars Limited
Sandy Lane
Gosforth
Newcastle upon Tyne
NE3 5HE
Company Registration Number: 12857401
Telephone: 0191 340 1291
Email: [email protected]
Information We Collect
We may collect the following personal information
Information you provide
- Name• Address
- Email address
- Telephone number
- Date of birth (where required)
- Driving licence details (where necessary)
- Vehicle registration details
- Finance application information
- Identification documents
- Payment information
- Any information you include in enquiries or messages
Information collected automatically
When you visit our website we may collect:
- IP address• Browser type
- Device information
- Pages viewed
- Time spent on our website
- Cookies and similar technologies
Please see our Cookie Policy for more information
How We Use Your Information
We use your personal information to:
- Respond to enquiries
- Arrange vehicle viewings and test drives
- Sell and deliver vehicles
- Purchase or value your vehicle
- Arrange finance applications
- Arrange warranties
- Book servicing, MOTs and repairs
- Verify your identity where required
- Meet our legal obligations
- Process payments
- Improve our website and services
- Send marketing communications where you have agreed to receive them
Legal Basis for Processing
We process your information under one or more of the following legal bases:
- Performance of a contract
- Compliance with legal obligations
- Legitimate business interests
- Your consent (where required)
Where we rely on consent, you may withdraw it at any time.
Vehicle Finance Applications
Where you request vehicle finance, we may share your information with selected finance providers and credit brokers in order to:
- Assess your eligibility
- Obtain finance quotations
- Complete finance agreements
- Carry out identity and anti-fraud checks
- Perform credit searches where authorised
We act as a credit broker and not a lender.
Who We Share Information With
We may share your information with:
- Finance providers
- Warranty providers
- DVLA where required
- Service and MOT providers
- Vehicle delivery companies
- Payment providers
- Professional advisers
- IT service providers
- Website hosting providers
- Marketing providers (where appropriate)• Law enforcement or regulatory authorities where required by law
We never sell your personal information.
Marketing
If you have opted in, we may send information about
- New vehicle arrivals
- Special oaers
- Events
- Services
- Promotions
You may unsubscribe at any time by clicking the unsubscribe link in our emails or contacting us directly.
Cookies
Our website uses cookies to:
- Improve website performance
- Remember preferences
- Analyse website traaic
- Support marketing activity
You can manage your cookie preferences through your browser settings.
Data Security
We take appropriate technical and organisational measures to protect your personal information against:
- Unauthorised access
- Loss
- Misuse
- Disclosure
- Alteration
- Destruction
Although we work hard to protect your information, no internet transmission can be guaranteed to be completely secure.
How Long We Keep Your Information
We only retain personal information for as long as necessary to:
- Provide our service
- Meet legal obligations
- Resolve disputes
- Maintain financial records
- Comply with HMRC requirements
Retention periods vary depending on the purpose and applicable legal requirements.
Your Rights
Under UK data protection law you have the right to:
- Access your personal information
- Correct inaccurate information
- Request deletion of your information
- Restrict processing
- Object to processing
- Request transfer of your data
- Withdraw consent where processing relies on consent
To exercise any of these rights, please contact us using the details above.
Complaints
If you are unhappy with how we use your personal information, please contact us first so we can try to resolve your concerns.You also have the right to complain to the Information Commissioner's Oaice (ICO).
Third-Party Websites
Our website may contain links to other websites. We are not responsible for the privacy practices or content of those websites. We encourage you to read their privacy policies before providing any personal information.
Changes to this Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page together with the revised effective date.
Contact Us
If you have any questions about this Privacy Policy or how we handle your personal information, please contact:
Parc Lane Cars Limited
Sandy Lane
Gosforth
Newcastle upon Tyne
NE3 5HE
Telephone: 0191 340 1291
Email: [email protected]
Effective Date: 7 July 2026

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